You will own complete responsibility for acquiring new users and leads through sources of traffic (SEM / Facebook / SMM / Affiliates / SMS) and optimize the sources of traffic to drive the strongest value for acquisition on the web and mobile. You will demonstrate high creativity in acquisition/paid marketing tactics, drawing value from all campaigns.
Demonstrable experience working as a paid marketing professional handling Adwords and Facebook PPC budgets .
Advanced analytical and sales-oriented skills with the ability to make data-driven decisions.
Should have made PPC strategies to reduce the cost per click (CPC) and cost per lead (CPL). Hands-on experience of Google FB Analytics, in creating custom reporting, experiments, goals, and filters.
Thorough knowledge of digital marketing tools and techniques with hands-on experience of Facebook and the Google Adwords panel.
Must have experience in managing multiple digital channels (such as websites, search engines, social media, display ads, email, and mobile).
Able to convert data into user-friendly reports and presentations. Ability to understand and translate complex concepts and technical information into practical marketing language
Plan, execute and measure experiments and conversion tests. Brainstorm new and creative growth strategies.
Conduct market research to identify new opportunities.
Manage all SEM/Facebook campaigns and media buying campaigns to maximize ROI.
Manage internal resources or agencies to deliver, monitor and report on daily, weekly and monthly KPIs against targets.
Analyze creative performance by market and come up with new creative options working with the brand team Work on the forecasting of target assumptions during quarterly and annual budget and forecast periods, liaising with Design, Technology and Finance teams.
Identify data trends and insights, and optimize spends and performance based on the insights.
Conceive, create and execute innovative online media digital marketing programs
Utilizing a range of techniques including paid search, SEO and PPC
Identify and develop integrated partnership / sponsorship strategies to meet brand goals
Managing the redesign of the company website
Responsibility for planning and budgetary control of all digital marketing
Review new technologies and keep the company at the forefront of developments in digital marketing
Application Deadline: 31/10/2021
Expected Start Date: 24/10/2021
Job Type: Full-time
Salary: ₹12,000.00 per month
- Digital marketing: 1 year (Preferred)
- total work: 1 year (Preferred)
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