3-10 years of experience in Digital Marketing is preferred.
Planning digital marketing campaigns, including web, SEO, PPC & Social Media including Email Marketing Programs (Marketing Automation knowledge a plus)
Website Content and Creation (and CMS platforms; Hybris knowledge a plus)
Social Media Advt (such as Facebook, Twitter, LinkedIn)
Microsoft Office (especially Word, PowerPoint, Excel)
Familiar with ZOHO CRM.
Roles & Responsibilities :
To manage paid advertisements and promotions on marketplaces like Amazon and Flipkart.
To plan and execute paid marketing campaigns on Facebook and Google Ads and drive conversions on the company website.
Perform on-page/off-page SEO on our company website and drive organic traffic through search engines and social platforms.
Plan and execute email, SMS, WhatsApp, and other direct marketing campaigns.
Improve the usability, design, content, and conversion of the company website.
Plan and manage social handles of the brand on Instagram/Facebook with regular posts.
Spearhead influencer outreach/campaigns on social platforms like Youtube/Instagram.
Manage the online reputation of the brand and ensure a positive customer experience.
To manage customer queries and warranty support on various web properties and social handles of the company.
Solid knowledge of Google Analytics, Google My Business & Google Webmaster Tools.