Who we are and what we do :
Founded in 2002, Cactus Communications ( CACTUS ) is a global scientific communications company that collaborates with researchers across academic disciplines, universities, publishers, societies, and life science organizations to accelerate research impact. CACTUS’ portfolio of products and services meet a wide spectrum of research needs: Editage provides editorial, translation, education, and training solutions for researchers; Cactus Life Sciences offers strategic and tactical scientific content solutions to global life sciences organizations; PubSURE is the first AI-powered scholarly publishing platform connecting journals and researchers; Impact Science ensures wider research impact via dissemination solutions and research engagement with peers, public, and policy makers; Cactus Labs Powering all CACTUS businesses with latest technologies is its innovation and R&D cell. We also incubate seed and early stage start-ups that share its mission to solve global problems with science and technology solutions.
CACTUS is an international enterprise with offices in Tokyo, Seoul, Shanghai, Beijing, London, Princeton, Mumbai, Bangalore, and Singapore; a global workforce of over 3,000 experts; and customers from over 173 countries.
People with an international work experience will feel at home with the work culture at CACTUS.
Location: Andheri East, Mumbai
Lead and contribute to projects that drive revenue growth for our products and services. You will directly report to the Chief Growth Officer.
Roles & Responsibilities:
Develop a global B2B marketing strategy for CACTUS products and services in collaboration with the Chief Growth Officer
Identify influencers & decisions makers and the type of engagement we should run online to activate corporate clients
Generate demand by developing and executing online marketing campaigns that successfully engage key influencers at target accounts. These may include paid ads, content marketing, email campaigns, webinars, and through websites
Gain qualified leads by targeting B2B decision makers through campaigns globally
Collaborate with business owners to develop campaign messaging, creatives and promotional copies
Track, measure, and report on campaign efforts against agreed upon marketing KPIs for eg, lead generation, ROI etc.
So how do we know that’s you? You have the personality and the experience:
7-10 years’ experience in B2B Marketing; prior experience in selling tech products to corporates at B2B level is a plus
Ability in creating customized integrated marketing pitches and campaigns
Excellent verbal and written communication skills
Experience in various social media channels is an added advantage
Strategic marketer who is curious, passionate and proactive in terms of driving ideas and innovation to produce high quality leads
What’s in it for you?
Global exposure: We work with the top 10 Pharmaceutical companies across the globe. So you can be assured that you get the best experience in terms of the profile you handle.
Culture & Team: We never stop recruiting the best people because without an amazing team nothing is possible. People at CACTUS are awesome to work with, driven, smart and know how to get things done like nobody else.
Learn & Grow: Our goal is to keep you as long possible and help you build a career with us. We do this by creating an environment where you will grow both personally and professionally. Satisfaction & Recognition: With some of the biggest names across the globe as existing clients, doors will open and conversations will flow. You will see the results of your efforts translate into maximum impact. With a competitive salary and our recognition programs, you will be rewarded for your success.
Awards and Recognition :
Acknowledged as the “ Best Organization for Women’s Talent Development ”, CACTUS was recognized for its valuable contributions toward the empowerment of women in business.
Recognized as a pioneer of integration and empowerment of millennials, CACTUS was felicitated at the Millennial Max Conference held in November 2019.
Named on FlexJob’s global list of the Top 100 Companies to Watch for Remote Jobs in 2019
Emerged among one of the top 10 companies determined as a safe workplace for women in India after a pan-India survey by Rainmaker.
Ranked #1 among India’s Great Mid-Size Workplaces by Great Place to Work® Institute (2017)