Ensure thorough, intelligent, and complete Creative Briefs are generated that aligns to the brand deck, customer journey and digital engagement strategy.
Provide feedback to the Account team (Manager, Content Writer, Designer, Community Manager) early in the process regarding program deliverable(s).
A challenging, probing, inquisitive personality - with a flair for perfection - that pushes the team.
The personal drive and passion to want exceptional results and to feed off other talented individuals to deliver inspired work.
Strategic decisions that are informed by a client's business needs.
Capture all important and relevant information as it pertains to the creative work during reviews, meetings, and conference calls and ensure the rest of the creative team is onboard.
Set the attitude for the team.
It's supposed to be fun.
5+ years of experiential creative direction, Content specialisation, social/digital program development and media/advertising strategy expertise required.
Strong knowledge of agency-level digital marketing deliverables within an innovative commerce ecosystem.
Strong ability to be a leader and inspires a team of creatives.
Strong problem-solving skills.
Excellent communication and client management skills.
The ability to generate, articulate, facilitate, and foster creative solutions for clients with a combination of creative skills (both his/her own as well as the team's) and brand strategy acumen.
The experience to translate business, brand, market segment, and engagement strategies into a conceptual framework that both meets with client approval and achieves the KPIs.
Excellent leadership and communication skills with ability to communicate across disciplines.
Organizational skills with the ability to manage multiple deliverables.
Exquisite attention to detail; strong interpersonal and management skills with the ability to be a collaborative team player and to interact with internal and external clients.
Excellent cross-channel, cross-device creative and strategic skills.
Desire to work with creatives to deliver content (copy, video, graphics, promotions, web advertising, posts, events, collateral, etc) for any and all social and digital channels.
Excellent written and verbal communication skills.
Knowledge of tactics and processes for demand generation, lead generation, content marketing (B2C/B2B), loyalty and advocacy programs, media buying, influencer marketing, and customer service.
Knowledge in film, print and events.
Forward thinker with strong leadership skills, excellent people skills and ability to work well in a team environment.
Understanding of web production from the front and back end development processed.
An unquestionable willingness to commit completely; to own the job; a proven ability to drive things forward to completion.