Job Functions and Responsibilities:
Marketing/advertising focus includes:
Engaging with marketing teams on a regular basis to brainstorm ideas for new and innovative ideas to promote Digital Skills
Assist the team in preparing the digital marketing plan
Research on various Digital Marketing Channels and present it to the team
Assist with gathering data for marketing reports and supporting a variety of marketing and advertising programs.
General responsibilities include, but are not limited to:
Researching industry-specific sites (blogs, forums, etc) for product reviews, customer comments, and other relevant marketing information.
Social Media focus includes:
Assist with social media engagement by helping manage various social channels.
Drafting and editing copy for social channels.
Monitoring social media web analytics on a weekly basis (e.g. page views, twitter followers), and provide reports of growth and other activity.
Must have excellent written and verbal communication skills.
Knowledge and experience with Facebook, Twitter, YouTube and other social media platforms.
Strong attention to detail and organizational skills.
Interest in Digital Marketing