SnapSeaarch is urgently hiring for the following vacancy for one of our clients from Pharma industry.
We are looking for a great communicator to join the marketing management team to guide us and to deliver strong external and internal corporate communications for the business. This is a new role and the candidate will have the opportunity to create a vision for the communications strategy from the ground up. It is an exciting time at our company with many new branding, innovation, market development, website and lead generation campaign programs currently being initiated. The position will also form a key part of the marketing strategy team, led by our new CMO, who brings a wealth of international experience to the marketing operation.
The Role: Impact & Contribution
Increase the brand exposure and create a strong public image of the company on a global basis
Develop and deliver clear, valued and engaging internal communication programs
Draft content, prepare presentations, plan press conferences and organize promotional events
Build strong relationship with key media, content providers, associations and industry experts
Develop effective internal and external corporate communications strategies for the entire organization.
Coordinate external communication for product launches, new initiatives, success stories, corporate news and events.
Manage India region PR programs and build up network of regional PR agents to deploy external communications programs into local global markets.
Organize initiatives and plan events and press conferences. Identify speaking opportunities at conferences and other events. Coordinate speakers, briefings, speaches and presentation materials.
Work with internal corporate functions and group companies to develop and deliver a wide range of internal communications programs for both confidential and public information.
Drive the communication programs around new branding, sales successes, awards and new business initiatives to all associates throughout the world (in local languages where appropriate).
Develop new story ideas, create highly engaging copy and material to support all communications programs.
Help coordinate the organization, programs, event and internal resources for the Annual Leadership Summit.
Carry out regular customer and internal surveys to evaluate the success or communications activities.
Measure and analyze RoI of PR and communications programs and integrate into marketing KPI report.
Research media opportunities and industry trends. Build database of publications, website, speakers, industry experts, content providers, etc.
Prepare ‘crisis control’ strategy and develop key processes to be followed for any such event. Manage and coordinate response activities.
Key Competencies Required:
Track record in Corporate Communication
10 years plus experience
Knowledge of the industrial market
Strong copywriting and editing skills
Proven team worker, networker and motivator
Good people management skills
Engaging, confident speaker and presenter
Excellent organizational and planning skills
Able to achieve strong credibility both internally and externally
To have travelled to and worked in key international markets
Press and digital coverage levels
Number and quality of stories generated and shared
‘On-brand’ internally – one business, one team, one brand, one logo
‘Strong brand’ externally – one brand, key differentiators, cross sell
Responsive to and utilised by all internal stakeholders
Chief Marketing Officer
Points of Communication:Internal:
Corporate Functions, Group Companies, Directors, Regional Offices, Marketing Team
Customers, Prospects, New Opportunities, Media, Industry Experts, Associations, Agencies
Skills, Knowledge & Experience
Degree Level - likely to be communications, languages or marketing
Knowledge of industrial market
10 years plus industry experience
Track record in Corporate Communications
Marketing, Advertising, MR, PR, Media Planning
Senior Manager Corporate Communications