Experience Required: 2-5+ years
We are looking a digital marketing expert who can join our Information Services team to implement best SEO and SEM practices. The Information Services business focuses on providing transparent bond market data and analytics to end investors via interactive mobile and web applications as a subscription-based service.
The company is looking for a performance marketing specialist to support its continuous expansion and who can manage all search engine optimization and marketing activities of the company. Preference would be given to candidates who have worked at Google Ads in performance marketing directly or in contracting roles. The ideal candidate will be responsible for growing revenue through digital media through designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels.
Implement SEO best practices and off-page SEO best practices
Optimize landing pages for search engine marketing
Research and analyze competitors
Conduct regular SEO audits
Define KPI to drive traffic to our site.
Make business cases for SEM expenditure
Perform keyword discovery, expansion and optimization
Managing Google Ads and Analytic accounts
Assist in planning and managing online advertising campaigns
Manage Social Media platforms
Work with editorial and marketing teams to drive SEO in content creation and content programming
Direct marketing to the end user
What skill and experience are we looking for?
We are looking for a performance marketing specialist with the following skills and experience:
2 – 5+ years of experience as in digital marketing
Strong communication skills both verbal and written. Ability to clearly articulate complex ideas.
Ability to interact with clients and team members
Demonstrated ability to handle the SEO
Proven SEM experience in handling PPC campaigns across search engines
Experience with A/B and multivariate experiments
Hands on experience on handling social media accounts
Up-to-date knowledge of the latest trends and best practices in SEO and SEM
We are a Singapore-headquartered fintech company that specializes in digitizing the bond markets. Our business has two parts –Information Services and an Electronic Bond Exchange. The Information Services business focuses on providing transparent bond market data and analytics to end investors via interactive mobile and web applications as a subscription-based service. We are also developing a bond exchange where traditional bonds with denominations of $200,000 can be traded electronically in smaller sizes of $1,000. The two parts of the business collectively aim to bring transparency and efficiency to the bond markets by leveraging technology.
Read more: www.bondevalue.com
Please submit your resume (no more than 1 page) to email@example.com