Product marketing exrcutive
Articbot
Kochi, Kerala
Job Summary
We are seeking an enthusiastic, creative, and dependable marketing intern to join our growing marketing team. In this position, you will collaborate with our marketing and advertising teams in each stage of marketing campaigns. Your work will include developing, growing, and expanding our marketing channels through social media outreach, blogging, and strategic planning.
Responsibilities and Duties
  • Collect quantitative and qualitative data from marketing campaigns
  • Support the marketing team in daily administrative tasks
  • Assist in the creation of signage, mock-ups, email campaigns, and social media content
  • Seek and analyze competitor marketing material and digital content
  • Collect the targeted sales leads through multiple channels including Google search, and direct contact
  • Sales lead generation, product demo handling and sales follow-up
  • Build and maintain good relationship with generated sales leads and convert them to the customers through multiple channels including social media
  • Create and maintain tracking reports of digital and traditional marketing efforts
  • Develop new social media campaigns, considering current and planned promotional activities.
  • Monitor social channels and respond to feedback, questions, and concerns
  • Help distribute marketing materials
  • Manage and update company database and customer relationship management systems (CRM)
Required Experience, Skills and Qualifications
  • Currently enrolled undergraduate student studying sales, marketing or communications or pass out in 2017/18
  • Strong verbal and written communication skills
  • Strong work ethic
  • Experience with marketing computer software, online applications, VRM analytics and Google Adwords
  • Extensive knowledge of business social media best practices and platforms
  • Data entry and computer skills a must
  • Flexible work schedule
  • Willingness to learn on the job and share experiences with other members of the team