The position is responsible for leading the SEO initiatives and strategies for a set of categories. The primary goal for
this position will be to increasing organic search traffic for the respective categories by improving average rank of
high volume keywords.
Execute SEO plan (on-page/off-page) for the categories assigned to ensure maximum traffic from the
Work closely with business teams and plan all upcoming activities/launches to get maximum juice for our
Optimize copy and landing pages for SEO
Develop and implement link building strategy
Ability to understand and implement on-page & off-page SEO factors.
Basic Understanding of HTML (only SEO specific)
Passion for SEO and internet marketing.
Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.
Hand on experience in all areas of SEO including strong technical skills (html, site architecture and
content management systems).
Excellent verbal, written and presentations skills
Experience - 2 - 4 years
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