Hands-on working experience using the Oracle Marketing cloud(Eloqua) marketing automation platform(including campaigns, segments and assests as well as integration configuration and advanced automation features).
Proficient knowledge of web designing in a marketing environment.
Should be responsible for development of marketing automation strategy, execution, measurement and optimization.
Overall responsibility of building our Email marketing list and also the customer contact database.
Work closely with segment/ sector marketers and events team to integrate marketing automation and email .
Plan and execute account based marketing (ABM) campaigns for key accounts in collaboration with sales team.
Flawless execution of digital marketing elements of a campaign.
Work with partners to create their annual marketing plan. Review the plan on a quarterly basis and make course corrections as required.
Ability to design automated marketing campaigns with client parameters..
Provide advisory on best practices with regard to marketing automation and help customer to reengineer their marketing processes. Implementation of functionalities such as developing Campaigns, segments, demand generation, lead scoring, lead nurturing, contact management in Eloqua product.
Strong knowledge in Eloqua tool to train and mentor a team of novice users.
B.E/B.tech/M.Sc/MCA/M.Tech graduation is mandatory.
Should have excellent communication skills in English and preferably some exposure to work with international clients.
Willingness and ability to learn the process quickly and demonstrate capabilities on the job.
Ability to deliver the assigned jobs with highest quality within the given deadlines.
Understand business processes, sales and marketing business practices
Excellent team and collaboration skills
4+ years of experience in marketing industry with adequate knowledge in Eloqua tool.
Alpha Management Consultants is emerging as a leader in HR consultancy services. With a set... of young, dynamic and dedicated professionals. Our Vision to provide excellent service to our clients by understanding their needs and imbibing best practices for value addition and walk that extra mile for client satisfaction. Our Objective to be an integral part of the client, understanding their needs, requirements and providing apt solutions through ethical business practices. Why Alpha,
Swift turn around time (TAT).
High quality conversion ratio.
Competent recruiters with technical coverage.
Client - Candidate Oriented approach.
In-depth domain & market proficiency.
Professional Approach. Read full description
- Last updated:
- Job type:
- Full time
- Position type:
- Minimum experience:
- Between three and five years
- Compulsory Education
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