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Marketing Analyst/ Sr.market Analyst

Bangalore, Karnataka

Magnum Consultants

Job Description

Overview of the Position:
The Senior Market Analyst position is an integral part of the research team and is expected to contribute to the organization and manage the day-to-day execution of client projects. This position will be responsible for advanced information gathering, business/report writing and analysis. This position reports to a Project Manager.


Job Responsibilities:
Manage Research Process
Understand and execute the research process and steps involved in conducting research projects
Independently manage timelines and effectively work to meet established project timelines
Communicate project process or timing barriers/challenges to managers
Continue developing and implementing creative problem-solving skills with confidence
Manage more of the overall process of achieving project objectives and goals
Design, manage and oversee quality control processes for information gathering throughout the project (not just at the end)
Identify and resolve potential issues in research process (initial and ongoing) and bring to managers attention
Understand and apply knowledge to multiple Company/business-to-business research practices and project types, including:
o Market Intelligence: Competitive Intelligence, Market Size/ Segmentation/Opportunity, Due Diligence
Coach and direct junior team members on proper execution of methodology
Liaise with the research staff, including briefing/debriefing

Fieldwork and Information Gathering Proces s
Conduct secondary research data collection using various secondary sources, guide team members on proper method for secondary searches
Conduct necessary in-depth primary research (i.e., telephone interviews, personal interviews, both structured/unstructured, with industry people
Independently develop or manage the development of contacts/respondents for both project team and individual fieldwork
Work more independently on multiple projects at one time, with minimal guidance from the project lead
Design and write study instruments for information collection
o Linking client objectives and expected output
Pre-test interview outlines and other fieldwork tools for logic, skip patterns, etc.
Apply experience and creativity to business/market analysis tools to enhance efficiency and effectiveness of information gathering
Monitor and guide information gathering of market analysts and researchers include suggestions for course corrections

REQUIREMENTS AND JOB DESCRIPTION SENIOR ANALYST
REQUIREMENTS:
Education background: technical graduation (Diploma, B.E., B.Tech.), post-graduation in business administration is nice to have, but not necessarily a must to have


Work experience: at least 3 years of work experience in a B2B / industrial market research and consulting company OR a combination of roles at research company plus client side OR a market research role at client side.
Technical skills:
Good analytical skills
Strong written and oral communication skills
Good MS office (Excel, Word, PPT) skills

Non-technical skills:
Scientific curiosity
Critical thinking
Passion for research and consulting
Willingness and openness to learn new things
A good team player and team orientation
Self-motivated, high commitment and drive
Pro-active

JOB DESCRIPTION:
A senior analyst works in a project team along with project team members, including PM, analysts and researchers. The person works on variety of customized primary and secondary market research and consulting projects. Key responsibilities include;
Collect secondary data, conduct primary interviews with industry people to collect the data
Analyze, interpret, report and deliver qualitative and quantitative data. This includes producing reports and other final outputs of projects (e.g. client presentations);
Take active part in all project related meetings and discussions internal as well as with clients
Work closely with project manager to ensure project deliverables
Develop and nurture skills and capabilities of junior team members and maintain team rapport
Mentor and train Research Analysts and other team members as appropriate
Keep up to date with research techniques and new ways of thinking and contribute to knowledge development of the team and the company

Company Description

Magnum consultants, a specialist recruitment company

Additional Information

Last updated:
24/06/2019
Job type:
Full time
Position type:
Permanent
Vacancies:
2
Minimum experience:
Between three and five years
Education:
Compulsory Education
Salary range:
₹ 4,00,000 - ₹ 9,00,000 / Yearly (Gross Pay)
Category:
Jobs in Marketing / Communication / Advertising / PR
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