Financial Target / Sales Target :
Review and monitor the Area revenue performance in terms of actual sales growth and profitability as against targeted numbers; Take appropriate steps to reduce deviations, if any
Evaluate profitability of all Area customers and key accounts on a periodic basis; Identify issues, if any, and develop plans to meet the set profitability targets
Track product-wise yields on a periodic basis; Identify issues, if any, and develop plans to meet the set yield targets.
Manage entire sales process for the Area and drive revenues for all products (DP, International, Retail, Cargo, E-Retail) in the Area through the area sales teams
Ensure adherence to Standard Operating Procedures (SOPs) by all sales teams and channel partners in the Area
Implement sales and marketing plans (as per organization strategy) for driving revenues, market share and profitability of all products in the Area, in collaboration with the Branch Sales Team
Follow-up and ensure closure of product specific sales leads forwarded by the telemarketing team or other departments
Negotiate rates & service offers with customers as per the set purviews, in consultation with Area head on case to case basis
Develop & retain existing customers and achieve base targets set for the products on a monthly basis
Ensure enhancement in revenue in the Area through development of channel partners
Monitor channel partner performance, in terms of revenue generations, sales, profits, etc. generated from them on a regular basis and take corrective actions, if any
Support sales capability building initiatives in the Area for all sales teams (including sales capability development of channel partners)
Ensure that the Area achieves collections as per set logic remittance and DSO target
Ensure updation of prospects details in saffire software package on a daily basis
Communicate & interact with internal & external customers on service issues
Provide support to the Branch Sales Head in identification of opportunities for modification of existing product offering for increasing revenues/ profitability.
Provide direction, guidance and support to employees within the sales team in the Area to help them discharge their duties effectively
Ensure that the sales team in the Area is adequately staffed as per the manpower require
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