Plan and implement B2C digital marketing strategies across all channels for various clients and brands across a wide range of industries
Measure and report performance of all digital marketing campaigns, and assess the same against goals (ROI and KPIs)
Monitor and improve the overall PPC strategy for clients
Report project progress and outcomes to clients on a weekly, monthly and quarterly basis using Google Analytics and similar programs
Keep up to date with the latest technology and digital marketing
Experience and Qualifications:
2-3 years of experience in a similar role (preferably from a digital agency background)
A proven track record of managing digital marketing projects for a range of clients
A strong working knowledge of the overall digital marketing mix Email, SEO, PPC, Content, Social & Affiliates
Strong team management and organizational skills
A good working knowledge of the latest Google Webmaster, Google Analytics, Google Adwords, and Facebook Ads.
Preference for a candidate with:
Experience of working with a digital marketing agency
Exposure to Client Servicing for Digital Marketing projects
CL Educate Ltd is one of Asia's leading edu-corporates, with focus on diverse segments of... education, and across learners of multiple age-groups. Led by a team of IIT-IIM alumni, with a passion for excellence in education, CL Educate Ltd has shaped the lives and careers of lakhs of students in the seventeen years of its existence.
At CL Educate we 'enable individuals to realize their potential and achieve their dreams'. This is our core ideology and is firmly grounded on our focus on academic excellence, technological innovation, and deep rooted domain expertise built over close to two decades. In the past 17 years, the CL brand has diversified and effectively established itself as a household name in India. We operate across a broad spectrum of segments in the education industry, including test preparation, K-12 education, higher education and vocational training.
We have state of the art infrastructure across more than 225 learning centers spread over 175 locations in India. We are over 3000 people strong; with teachers, trainers and academicians making up 65% of this workforce, and are committed to delivering path breaking education across the various segments mentioned above to all our students. As part of our global expansion, we have learning centers operational in Dubai and Abu Dhabi currently. Read full description