Associate /Sr. Associate Campaign Management
Qualification-BTech, Computer Science Graduate
Requirement Gathering from client in the case of existing and new business both
IP warming and client Ramp up strategies and planning
Performing Deliverability Audits/reporting for new clients to be able to work on the basic reporting on the Key accounts.
Troubleshooting email deliverability issues Spam testing/Inbox placement
Creating Technical Workflow, Targeting and Segmenting, Campaign execution, Performing A/B testing.
Monitoring Email deliverability performance, analyzing issues, providing recommendations for issue resolution and educating the client on deliverability challenges.
Identifying and troubleshooting deliverability problems with specific ISPs.
Testing and verifying automated Feedback Loop unsubscribe processes
Act as the liaison between the client and the ISP mediation team, where ISP negotiation/mitigation is required.
Conducting periodic assessments of client deliverability, including delivery baselines and scorecards.
Ensuring customers are adhering to deliverability best practices and are compliant with industry regulations through analysis of marketing methodologies and foreseeing future needs and challenges.
Domain/ IP configuration and management. (SPF, Dkim, PTR, MX, A-record)
Monitoring Return Path or an equivalent seed-list service for problems
Tracking and correcting blacklist listings of IP addresses
Designing and running tests of email deliverability
Identifying and troubleshooting deliverability problems with specific ISPs
ValueFirst, established in the year 2003, started in the Telecom Value Added Services domain.... Partnering with mobile operators, ValueFirst acted as a Virtual Mobile Operator with clear focus on delivering messaging services. Today, ValueFirst is a leading Enterprise Value Added Service company providing seamless, end-to-end business communication solutions to its clients across the globe. Our unmatched Mobile Messaging Platform is capable of delivering SMS service to virtually any CDMA/GSM mobile handset anywhere in the world. Thanks to a strong network, ValueFirst now has global footprint across continents with an established market presence. Read full description