Responsible for Market Share, Revenue, Profitability, Growth and Image of the hospital Brand.
To formulate brand plan and propose various Marketing strategies in accordance to corporate policy for hospital brand.
To take care of all the publishing material of the hospital namely: information booklet, leaflets, handbills, brochure, and other related materials. These shall include the content, design, creativity and proof reading etc.
To plan various activities as per the phase wise Marketing Strategic plans.
To execute the various activities planned as per the phase wise Marketing plans for example, CMES, Workshops Camps, Patient Education Program, Life Style Management Program Etc.
To carry out Research activity related to marketing plan evolved.
To explore newer geographical area new markets, for customer target for hospital.
To explore new product feasibility for business plan.
To do regular fieldwork to understand and develop sound marketing plan.
Monthly detailed report of the activity should be submitted to the management
Weekly progress report should be submitted in brief to management about the activities assigned.
Support in all marketing purposes to the Head Marketing.
Fortis Healthcare Limited is a leading, pan Asia-Pacific, integrated healthcare... delivery provider. Read full description